FCC Considers Prioritizing Broadcasters with Local Programming
FCC Chairwoman Jessica Rosenworcel circulated to the 10th floor a draft NPRM on prioritizing the processing of broadcast TV and radio applications from stations that provide locally originated programming, according to a news release Tuesday. The prioritization would apply to…
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renewal applications and transfers of control, the release said. “There’s something special about when you hear a local voice on the airwaves or see a familiar face on your television set in the evening,” said Rosenworcel in the release. “We want to recognize that dedication when it comes time for license renewals and transactions and this proposal does just that.” No draft text for the item was released. Asked about the origin of the proposal, an FCC spokesperson said Rosenworcel was "inspired by her longstanding recognition of the importance of local journalism and news," and that she "continues to look for ways for consumers to receive news from trusted sources closest to them.” The FCC "is right to acknowledge the vital role local broadcast stations play in connecting and informing their communities," an NAB spokesperson said. "Especially at a time when misinformation runs rampant online and newspapers are shuttering, local broadcasting remains one of the most trusted sources of news and information. We look forward to learning more about this proposal.” United Church of Christ Media Justice Ministry attorney Cheryl Leanza said FCC policies to incentivize local programming would be a positive step.