Podcast Listening Up During Pandemic
Among U.S. broadband households, 36% listen to podcasts weekly, with popularity stronger among younger consumers, Parks Associates said Tuesday. Nearly half of podcast consumes are heavy users, listening to five or more hours a week. U.S. broadband households that listen…
Sign up for a free preview to unlock the rest of this article
If your job depends on informed compliance, you need International Trade Today. Delivered every business day and available any time online, only International Trade Today helps you stay current on the increasingly complex international trade regulatory environment.
to podcasts listen to, on average, five weekly. IHeartMedia said listenership for its podcast network is up 6% month over month, higher in markets under shelter-in-place orders. It said California listenership jumped 13% and New York listenership 8% in one week: "Americans are consuming a vast array of podcasts as they stay home and practice social distancing during the COVID-19 pandemic."