Viacom Buys Online Video Conventioneer VidCon
Viacom bought VidCon, "host of the world’s largest multi-day conference for the global online community," as part of its push into digital platforms, the acquirer blogged Wednesday, and it will remain a stand-alone entity and keep senior leaders. It said…
Sign up for a free preview to unlock the rest of this article
If your job depends on informed compliance, you need International Trade Today. Delivered every business day and available any time online, only International Trade Today helps you stay current on the increasingly complex international trade regulatory environment.
the VidCon deal fits into CEO Bob Bakish's strategy of increasing the number and reach of live Viacom events.