Smart TV Ownership Stabilized After Growth, Says Parks, Warning of HDR Format War
Ownership of smart TVs “stabilized” between 2016 and 2017, Parks Associates reported Monday. Ownership of smart TVs more than doubled since 2010, while use of smart TVs' internet capability nearly doubled, the researcher said. A looming HD format war could…
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lead to higher near-term costs for device makers that will need to license chips and hardware for multiple format standards, it said. Studios could select a single standard for home video and TV mastering to save on postproduction and distribution costs, and if history repeats scenarios with VHS vs. Betamax and Blu-ray vs. HD-DVD, one studio throwing its full support behind one format is likely to create a domino effect, the company said.