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Online Company Adzerk Now Following EFF DNT Standard

Online advertising company Adzerk is the latest company to agree to comply with the Electronic Frontier Foundation's new “Do Not Track” standard for Web browsing (see 1508100071), an EFF news release said Wednesday. Adzerk serves billions of ad impressions per…

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month for customers including BitTorrent, reddit and Stack Overflow, EFF said. The company’s participation in the EFF DNT program significantly strengthens the coalition of companies using the policy standard to better protect people from sites that try to secretly follow and record users’ Internet activity, it said.