T-Mobile Going Big With Kim Kardashian Super Bowl Ad
A sneak preview of T-Mobile’s Super Bowl ad, a spoof PSA featuring Kim Kardashian, is now online. “Each month millions of gigs of unused data are taken back by wireless companies. Tragic,” Kardashian intones, as she takes a series of…
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selfies. “Data you paid for that could be used to see my makeup, my backhand, my outfits, my vacations and my outfits. Sadly, all lost. Please, help save the data.” A 30-second ad like the one from T-Mobile costs an estimated $4.5 million, according to news reports.